Setting up an online community? Here’s my advice

Communities of Practice have become a bit of buzzword in corporate training recently; everyone seems to be setting them up. I’ve been running online communities (of different types) for many years now, and it’s important to point out that it requires a different set of skills to set one up and support one than to create a piece of e-learning! What’s more, if done properly, it requires a significant time investment in terms of maintaining it on an ongoing basis. Here are 10 pieces of advice that I give to those who are thinking of setting up an online community.

  1. Be clear about the purpose of the Community
  2. Use the most appropriate technology to host your Community
  3. Be clear about who owns the Community
  4. Invite some friendly early users to test out your Community
  5. Consider a viral launch for your Community
  6. Make sure you show people how participating in the Community can become part of their daily routine
  7. Keep the Community alive and vibrant
  8. Understand that not everyone will contribute to the Community
  9. Be as much a participant as a Community Manager
  10. Do not underestimate the time it takes to nurture a Community

Want to find out more? Find out about the Workshop I offer: HOW TO SET UP AND RUN AN ONLINE COMMUNITY